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    Programme Overview

    The modules taught in the HND in Marketing program offer a deep insight into marketing theories, practices, and strategies. It explores marketing techniques, current marketing trends, the expansion of marketing into digital platforms and management. The course prepares students for various job roles in the industry by providing them with theories and practical exposure via projects, assignments, and case studies

    Duration

    24 Months

    Course Level

    Level 5

    Modules

    15

    Credits

    240

    Essential Skills to Empower Your Future

    Higher National Diploma in Art and Design

    Higher National Diploma in International in Business (Business Management)

    Core Modules

    Module Name
    Credits

    The Contemporary Business Environment

    15

    Marketing Process and Planning

    15

    Management of Human Resources

    15

    Leadership and Management

    15

    Accounting Principles

    15

    Managing a Successful Business Project

    15

    Organisational Behaviour Management

    15

    Innovation and Commercialization

    15

    Sales Management

    15

    Entrepreneurial Ventures

    15

    Business Strategy

    15

    Research Project

    30

    Who Is This Programme for?

    Entry Requirements

    The program is for beginners enthusiastic about pursing a career in Marketing. This course is designed with the intension of familiarising students with the business as an industry, paying special attention to marketing.

    Minimum Eligibility

    Students pursuing HND in Marketing must have graduated from high school.
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    Awarding Body:  Pearson

    Pearson Education is a British-owned educational publishing and appraisal service for educational institutions and corporations, as for students directly. It integrates world-class educational content and evaluation, driven by services and technology, to allow more efficient teaching and customized learning. Their mission is to have a direct partnership with millions of lifelong learners and to link education to the way people aspire to live and work each day. They assume that wherever learning flourishes, people do as well.

    Essential Insights

    Gain the essential knowledge

    Develop an understanding of multiple core business processes Understand the importance and significance of marketing

    Develop a versatile skill

    Attain the skills required to analyse and provide insighted to improve marketing practices

    Gain flexibility

    Learn the digital marketing skills to meet current industry demands Apply the practice of integrated marketing communication

    Research Competence

    Gain knowledge about various methods and models of marketing and their impact on the target audience

    Take the first step towards a brighter future!

    Apply now and join a dynamic community committed to academic excellence, innovation, and global success. With world-class faculty, state-of-the-art facilities, and career-focused programs, Westford is the place where your ambitions take shape. Don’t wait—your journey begins here!

    Your Partner in Every Step of the Learning Journey.

    Empowering Every Learner with Seamless Support for Success.

    Your Partner in Every Step of the Learning Journey.

    Empowering Every Learner with Seamless Support for Success.

    Your Partner in Every Step of the Learning Journey.

    Empowering Every Learner with Seamless Support for Success.

    Ready to Learn?

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